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The Brand Persona: Operationalizing a Synthesis of Brand Equity and Social Capital
by Chicotsky, Brandon Kyle, Ph.D.  The University of Alabama. 2017: 178 pages; 10262196.
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Creating Brand Communities: A Phenomenological Study on Media and the Psychology of Brand Magic
by Goodwin, Jill Suzanne, M.S.  Colorado State University. 2017: 132 pages; 10599404.
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The antecedents of automotive brand loyalty and repurchase intentions
by Lanza, Kerry M., D.B.A.  University of Phoenix. 2008: 221 pages; 3337537.
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The Impact of Stockouts on Customer Loyalty to Lean Retailers
by Turk, Jeffery I., D.B.A.  Walden University. 2012: 126 pages; 3522222.
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School choice in America and Indiana’s Choice Scholarship Program
by Mills, Jason Daniel, M.P.A.  University of Colorado at Colorado Springs. 2016: 108 pages; 10249522.
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Canned Food Choices of College Students Using the Nuval ® Nutrient-Profiling System
by Detoya, Maria Stephanie, M.S.  California State University, Long Beach. 2017: 87 pages; 10638735.
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Effects of green advertising on trust building, brand opinion, and purchase behavior
by Martinez Flores, Raul, Ph.D.  Instituto Tecnologico y de Estudios Superiores de Monterrey (Mexico). 2012: 123 pages; 3535716.
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Customer Engagement in a Multichanel Context
by Jiao, Wenyu, Ph.D.  ESSEC Business School (France). 2018: 119 pages; 13870729.
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Self-reported factors that influence choice of college-bound students in Lebanon
by Abou-Nassif, Samir M., D.Ed.  Capella University. 2011: 116 pages; 3444927.
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The role of learning and development in employer brand practices
by Schulte, Ann Elizabeth, Ed.D.  University of Pennsylvania. 2010: 147 pages; 3424124.
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Brand Valuation Model: A Shareholder Value Approach
by Lee, Hyunjung, Ph.D.  Kent State University. 2012: 136 pages; 10631137.
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The Measured Influence of Supplier CSR on Brand Performance Expectations in B2B Relationships
by Saurage-Altenloh, Susan M., Ph.D.  Capella University. 2017: 133 pages; 10262262.
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Organizational Culture and Brand Equity at Virginia's Historically Black Colleges and Universities
by Agbeshie-Noye, Isaac, Ed.D.  The George Washington University. 2019: 274 pages; 13810333.
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Self -brand overlap and dissociation
by Trump, Rebecca K., Ph.D.  The University of Arizona. 2010: 181 pages; 3402088.
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Essays on online browsing and purchase
by Nair, Ciju T. R., Ph.D.  Washington University in St. Louis. 2010: 112 pages; 3427319.
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Obama™: Political branding and participation in the 2012 U.S. presidential election
by Lewandowski, Andrew David, M.A.  Georgetown University. 2013: 179 pages; 1536653.
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A System Dynamics Approach to Implementing Consumer Experience in Technology Adoption Models
by Chernicoff, William, Ph.D.  The George Washington University. 2015: 193 pages; 3671461.
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Exploring the combinatory effects of phonesthemes in brand naming
by McCune, Susan Krupa, M.A.  California State University, Long Beach. 2011: 89 pages; 1504506.
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