A large number of organizations practice Corporate Social Responsibility (CSR) even though debates about its definitions, implementation, measurement, and outcomes persist. The study examines recruiters‘ perceptions of their own organization‘s CSR values and activities; and the importance recruiters place on social responsibility as a selection factor when interviewing college-level applicants. The research was conducted through a survey instrument, administered to recruiters that attended the HTM career fair at Purdue University‘s main campus in 2009 and 2010. Analysis of the data indicated that while recruiters from the hospitality and tourism industry place importance on college-level applicants‘ socially responsible values, they do not necessarily place that importance as a selection factor.
|Advisor:||Day, Jonathon G.|
|Commitee:||Adler, Howard, Nicely, Annmarie J.|
|Department:||Hospitality and Tourism Management|
|School Location:||United States -- Indiana|
|Source:||MAI 50/03M, Masters Abstracts International|
|Subjects:||Social research, Organizational behavior|
|Keywords:||Corporate social resposibility, Hospitality organizations, Recruiting, Tourism|
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