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There has been a growing body of research on Latina/o undergraduate students, primarily in the areas of access and retention, yet there is limited research on Latina/o baccalaureate alumni and their post-graduation institutional engagement. The purpose of this phenomenological study was to explore and understand how Latina/o alumni define their roles as alumni, interact with their alma mater, and give to the institution. Using Yosso's (2005) Community Cultural Wealth model as a guiding framework for this study, four themes emerged which highlights the different ways Latina/o alumni approach giving: Latina/o alumni as university ambassadors; careers, community, and giving; Latina/o alumni as targeted givers; and competence, conscience, and compassion: the importance of the university's vision and mission. Implications for alumni associations, development, public relations, and student affairs and recommendations for future research are discussed.
Advisor: | Ebbers, Larry |
Commitee: | Maldonado, Marta M., Rendon, Laura I., Rivera, Marisa, Saunders, Kevin |
School: | Iowa State University |
Department: | Educational Leadership and Policy Studies |
School Location: | United States -- Iowa |
Source: | DAI-A 72/09, Dissertation Abstracts International |
Source Type: | DISSERTATION |
Subjects: | Education finance, Hispanic American studies, Higher education |
Keywords: | Alumni, Alumni associations, Development, Latina/o, Latino alumni, Latino giving, Latino philanthropy, Philanthropy, Predominantly White |
Publication Number: | 3458249 |
ISBN: | 978-1-124-69949-3 |