The purpose of the descriptive qualitative study was to search for technological innovation within trade associations, searching for a repeatable characteristic that could be identified for the betterment of other industries. The participants consisted of trade associations CEOs and select senior members of their staff. The author used a researcher developed web based survey and a series of focus group case studies with volunteer CEOs and their association staff. The findings of the study revealed that while there did not exist past technological innovations that had repeatable characteristics that could be carried to other industries, there were many potential opportunities identified that could be directly applied for the betterment of the examined trade association industry. These included cost sharing of common technology needs and organization of market data so that it could be shared and analyzed to extend the reach of the individual CEOs trade associations.
|School Location:||United States -- Arizona|
|Source:||DAI-A 69/11, Dissertation Abstracts International|
|Subjects:||Management, Systems science|
|Keywords:||Case study, Collaboration, Nonprofit, Systems, Technology, Trade association|
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