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Dissertation/Thesis Abstract

Understanding the Why in Management and Leadership: The Missing Link for Organizational and Corporate Success
by Beck, Joshua Joseph, Ph.D., Robert Morris University, 2020, 153; 27830197
Abstract (Summary)

The purpose of this study was to identify the internal communication preferences of employees. The study consisted of surveying and interviewing employees at four mid-sized companies. Out of the 178 responses to the questionnaire and 12 interviews, the results indicated that employees expect frequent, open, honest, and transparent communication and want strategic direction. They want to know how their work contributes to their organization (why behind a task), and if they understand that, it will positively impact and enhance motivation, satisfaction, and performance. These preferences were the same across generations (Baby Boomers, Generation X, and Millennials), between managers and employees, and gender. Some statistical differences were found in communications preferences with blue-collar and white-collar employees. Another statistical difference indicates that Baby Boomers are more satisfied with their jobs than Millennials. In addition to understanding the content of what employees prefer, channel preference is also discussed in this study. This study found that employees have many differences in communication medium desires. The findings suggest that organizations should have a multifaceted approach to be inclusive of the various medium preferences. For managers, it would be recommended to understand the needs of their staff.

Indexing (document details)
Advisor: Bernadowski, Carianne
Commitee: Taylor, Nathan N, Tomei, Lawrence
School: Robert Morris University
Department: Instructional Management and Leadership
School Location: United States -- Pennsylvania
Source: DAI-A 81/10(E), Dissertation Abstracts International
Subjects: Communication, Management, Occupational psychology
Keywords: Internal communication, Leadership, Management, Strategic communication, Transparent communication, Working generations
Publication Number: 27830197
ISBN: 9798607302900
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