Dissertation/Thesis Abstract

Direct Refresh, LLC Business Plan
by Tran, JoAnn, M.S., California State University, Long Beach, 2019, 62; 22584564
Abstract (Summary)

Hospital stays are not often thought of as comfortable, nor the first place anyone would choose to stay. Unfortunately for many people, frequent trips to the hospital are a normal way of life. Refresh Direct is a mobile business that offers spa type services and treatments which come directly to the patient’s bed. It is a mobile based business that caters to patients that are bedridden and recovering in the hospital and need a little personal care or pick me up. Services provided will depend on any physician restrictions and include massage therapy, manicure/pedicures, aromatherapy, makeovers with cosmetologists, facials including peels, epilation services such as threading and waxing, shaves, and blowouts. A concierge style coordinator will be available on a 24-hour basis. These concierge specialists ideally also have experience in basic medical procedures and the hospitality industry available to help curate select services to tailor to each patient. The services provided by Refresh Direct can drive premium comfort and convenience for any hospital bound patient, allowing for increased recovery which not only benefits the hospitals, but ultimately the patient.

Indexing (document details)
Advisor: Gerard, Nathan
Commitee: O'Lawrence, Henry, Sinay, Tony
School: California State University, Long Beach
Department: Health Care Administration
School Location: United States -- California
Source: MAI 81/4(E), Masters Abstracts International
Subjects: Health care management
Publication Number: 22584564
ISBN: 9781687914347
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