The United States has arrived in the era of healthcare consumerism and the demand for telemedicine continues to increase at a rapid rate. Not only are patients looking for more transparency, they wish to see more personalized higher quality care from their providers. In a country that focuses on disease treatment rather than prevention, a new way to deliver care must be established in order to address the needs of the consumer as well as a streamlined focus on prevention. Providers are also becoming increasingly unsatisfied with low insurance reimbursement rates as well as patient overload, which reduces their time spent each patient. Disease prevention and overall wellbeing is a collaborative effort of the mind and the body. Historically, primary care physicians and mental health specialists have been unlikely collaborators in one practice. Concierge medical practices are ideal for incorporating healthcare consumerism, telemedicine and collaboration among primary care physicians and mental health specialists. This business plan examines the possibilities for South Coast Care Center to provide these unique concierge medical services in San Diego County, California. The goal of this practice will be to promote total wellbeing and prevention for the patient in a unique way that encompasses the demand for consumerism and telemedicine in healthcare.