Dissertation/Thesis Abstract

Buy24x7.com: An Online Pharmacy
by Khan, Mohammed Akbar, M.S., California State University, Long Beach, 2018, 58; 10747296
Abstract (Summary)

Buy24x7.com is an online pharmacy registered as a limited liability company with its head office in Los Angeles, CA. The sole purpose of Buy24x7.com is to provide prescription medicines at a reasonable price to its customers and we plan to achieve this by working efficiently and cutting down the operating cost. The company’s top three goals are to provide prescription medicines to the customers at a lower price in the market, make prescription medicines easily available to the customers and be known as Americas most reliable and trusted pharmacy. Buy24x7’s unique selling proposition is an overnight delivery system which promises to deliver drugs to the doorsteps. Additionally, there will be a discount for the customers within 5-km radius of the warehouse. This business plan will present an analysis of target market, company’s marketing goals and objectives and the strategies to attract customers, a SWOT analysis discussing the strengths, weaknesses, opportunities, and threats to the company, a birds-eye view of the legal and regulatory concerns surrounding the business, and finally a review of the financial viability

Indexing (document details)
Advisor: Gerard, Nathan
Commitee: Qi, Yanling, Sinay, Tony
School: California State University, Long Beach
Department: Health Care Administration
School Location: United States -- California
Source: MAI 57/05M(E), Masters Abstracts International
Subjects: Web Studies, Health care management
Publication Number: 10747296
ISBN: 978-0-355-84148-0
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