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Dissertation/Thesis Abstract

Long Beach Mobile Fitness, LLC: A Business Plan
by Vico, Matthew G., M.S., California State University, Long Beach, 2017, 40; 10690793
Abstract (Summary)

More than one third of all Americans are obese, causing a myriad of health ailments that put excessive strains upon the U.S. healthcare system. It is estimated that medical costs attributed to these health complications such as heart disease, stroke and diabetes, are nearly $150 billion dollars. These statistics, along with the increasing amount of older adults due to the aging Baby Boomer generation, will only continue to increase these costs. Fitness initiatives are instrumental in lowering the rates of obesity and increasing overall health and wellness for these individuals.

Long Beach Mobile Fitness, LLC will provide on-site athletic training services to assisted living communities and business districts that provide adapted CrossFit techniques, along with other athletic training programming to clients within the City of Long Beach and the surrounding areas. Low start-up and monthly costs, along with the ease of transporting a mobile gym facility, allows Long Beach Mobile Fitness, LLC the flexibility to provide fitness programming to a wide range of clientele with ease.

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Indexing (document details)
Advisor: Reynolds, Grace
Commitee: Erlyana, Erlyana, Sinay, Tony
School: California State University, Long Beach
Department: Health Care Administration
School Location: United States -- California
Source: MAI 57/04M(E), Masters Abstracts International
Subjects: Kinesiology, Health care management
Keywords: Fitness, Gym, Health, Mobile, Training, Wellness
Publication Number: 10690793
ISBN: 978-0-355-63121-0
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