The organic food industry is presently entering a phase of great changes. Consumer demand is continuing to increase at record speeds, however supply has had issues keeping up. Small organic farms were central to the birth of the organic market, however with demand outpacing supply, more and more large agribusinesses are entering the organic market to take advantage of the high prices. In this body of work, I aim to study the role of the small organic farm, and determine if they are able to meet this growing consumer demand. Through a case study analysis of one organic farm, I determine that small organic farms alone cannot meet consumer demand. Government policies, market based solutions, and further research is needed to help small farmers compete fairly in the market.
|School:||The American University of Paris (France)|
|Source:||MAI 56/02M(E), Masters Abstracts International|
|Keywords:||Direct-to-consumer sales, Organic farmer, Organic food, Supply chain analysis|
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