Dissertation/Thesis Abstract

Exploit Me! Emotional Capital and Power in Transmedia Storytelling
by Nguyen, Vivian Lailan, M.A., The American University of Paris (France), 2013, 83; 10305754
Abstract (Summary)

This thesis deals with the convergence and distribution of emotional capital and power in interactive media, particularly in the framework of transmedia storytelling. Power refers to the intersecting and, at times, overlapping dynamics for control between fans, content creators, corporate ownership, and the networked technologies that bring and bind these parties together. Through the method of content discourse analysis, this work uses the transmedia web series The Lizzie Bennet Diaries as a case study in order to analyze how fan movement across digital platforms, as well as user labor, contribute to this thesis’s appropriation of emotional capital. The subsequent research uncovers a multitude of fluxing yet symbiotic relationships that value acts of vulnerability as power, while revealing an awareness of and desire for self-exploitation in the interactive digital space.

Key words: emotional capital; immaterial labor; exploitation; transmedia storytelling; The Lizzie Bennet Diaries

Indexing (document details)
Advisor: Payne, Robert
Commitee: Doyle, Waddick
School: The American University of Paris (France)
Department: Global Communications
School Location: France
Source: MAI 56/02M(E), Masters Abstracts International
Subjects: Multimedia Communications, Web Studies
Keywords: Emotional capital, Exploitation, Immaterial labor, Transmedia storytelling, Web series
Publication Number: 10305754
ISBN: 978-1-369-49318-4
Copyright © 2021 ProQuest LLC. All rights reserved. Terms and Conditions Privacy Policy Cookie Policy