The purpose of this directed project was to develop a business plan for a private practice dietitian. The primary goal was to address the increasing numbers of individuals with chronic disease in this country. The business plan was based on the philosophy of integrative and functional nutrition, which takes a holistic approach and recognizes the complex interactions among one’s physical, social, environmental, spiritual, mental, and emotional factors. After conducting a literature review, the business plan was created. The research revealed that CAM and IFMNT are effective at preventing and treating chronic diseases. This specialty would be the most competitive in meeting patients’ demands for holistic, patient-centered care. An expert review panel evaluated the business plan and revisions were made according to their constructive feedback. Because the business plan covers the first few years of the private practice, it is recommended to reevaluate the business’ goals and financial projections each year.
|Commitee:||Gonitzke, Dariella, Sauceda, Amanda|
|School:||California State University, Long Beach|
|Department:||Family and Consumer Sciences|
|School Location:||United States -- California|
|Source:||MAI 56/02M(E), Masters Abstracts International|
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