The purpose of this business plan is to explore the possibility of a community-based adult daycare center in the city of Norwalk, California. The city of Norwalk is experiencing a steady growth of aging seniors (65 years of age and over) in need of a community-based coordinated care program that can assist caregivers with respite time and provide the continuum of care for their aging loved ones. Market research on the aging population of Norwalk indicates that there is currently 10,602 elder adults 65 and over living in the city of Norwalk, with about 1,590 of them at risk of being institutionalized. In addition, the market research also shows that only two licensed adult daycares exist in the city of Norwalk and serve about 2 percent of the aging population that are at risk of being institutionalized. Therefore, We Care Adult Daycare has the potential to enter the adult daycare market and establish a community-based adult daycare in the city of Norwalk. We Care Adult Daycare will operate as a for-profit limited liability company owned by three investors. According to We Care Adult Daycare’s business plan, the breakeven analysis shows that the company will be profitable after the first year of operation. Estimated sales are projected to grow at a 2.5 percent monthly rate and at the end of three years, will present a company revenue of about $440,006. We Care Adult Daycare will be able to provide a community-based adult daycare center in the city of Norwalk.
|Commitee:||Nguyen, Hannah-Hanh D., O'Lawrence, Henry|
|School:||California State University, Long Beach|
|Department:||Health Care Administration|
|School Location:||United States -- California|
|Source:||MAI 55/06M(E), Masters Abstracts International|
|Subjects:||Health care management|
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