The objective of this study was to examine the relationship between globalization and assimilation (dependent variables), and four contributing factors of culture, value, norms, and identity (independent variables) to determine whether managers in Trinidad and Tobago devalue their own culture to assimilate into a global culture. A researcher-constructed survey questionnaire was used to collect data from a random sample of respondents. The survey was analyzed utilizing both parametric and nonparametric statistical tools to answer five Research Subquestions. The one-sample t test was an appropriate tool to establish construct reliability and validity of assumptions for this quantitative study. Values were established to support the level of statistical significance for (p < 0.05) effect as follows: a medium effect size (f2 = .15), alpha = .0.05, power = .80, yielding an acceptable sample size of 85 participants. Based on the evaluation of the statistical data, it was concluded (a) there was an impact of demographic factors on culture, values, norms, and identity; (b) global factors had no impact on culture, values, norms and identity; (c) the Trinidad and Tobago manager assimilated during international business meetings; (d) there was an impact of assimilation on culture, values, norms and identity in Trinidad and Tobago; and (e) there was no change in management behavior during international business meetings. Three implications resulted from the findings. First, from a theoretical perspective, based on the analysis of culture, managers were unaware of culture erasure. Second, from a scientific merit perspective, the ANOVA method optimized and validated causal-comparative effect of both measurement and structural models with the inclusion of interrelationships effects between variables. Finally, from a practical perspective, respondents perceived global factors had no impact on culture, but assimilation had a negative impact on culture. Based on the results, it was assumed the unique and distinguishable aspects of culture are disappearing, and the effects of globalization and assimilation have caused an unconscious reprogramming of collective behaviors, which resulted in culture erasure.
|Commitee:||Ferreira, Gail, Gorriaran, Adolfo, Leinaweaver, Jeff, Williams, Michael|
|Department:||School of Business and Technology|
|School Location:||United States -- Minnesota|
|Source:||DAI-A 77/02(E), Dissertation Abstracts International|
|Subjects:||Cultural anthropology, Caribbean Studies|
|Keywords:||Assimilation, Culture, Global mindset, Globalization|
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