This qualitative case study described how community leaders in one East Texas community use storytelling as a leadership tool. Research questions included purpose, setting, mode, as well as possible distinctions between storytelling in for-profit and non-profit settings. The researcher interviewed six community leaders associated with an East Texas Chamber of Commerce and their direct reports, while also examining artifacts. Described purposes included education, relationship-building, and inspiration. Participants also described coaching and counseling as possible settings for stories and the importance of audience and time. Storytelling modes included oral, written, image-supported, and as a facilitation of followers’ stories. Distinctives related to for-profit or non-profit status included issues of fund-raising, concerns about manipulation, and the use of storytelling from for-profit leaders in non-profit settings. The researcher suggested the study implied the positive possibilities of storytelling as a leadership tool, but also raised ethical concerns. Another result was an observation of connections between story-facilitation and transformational leadership factors. Recommendations were made for both leadership practitioners and leadership researchers.
|Advisor:||Hedin, Norma S.|
|Commitee:||Conner, Charlene, Gregory, Rick|
|School:||Dallas Baptist University|
|Department:||Gary Cook Graduate School of Leadership|
|School Location:||United States -- Texas|
|Source:||DAI-A 75/04(E), Dissertation Abstracts International|
|Keywords:||Case study, Community leaders, For-profit, Leadership, Nonprofit, Qualitative, Storytelling|
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